Small Changes To A B2B Business That Will Make A Big Difference

Guarantees

NO: I will do X or you don't pay.

YES: You will get (measurable result) with (way to prove it) or you will get a full refund (and I will put this in a legally binding contract).

Offers

NO: Putting strong guarantee on your main service

YES: Putting strong guarantee on your intro offer

Content

NO: Getting as many views as possible

YES: Teaching them as much as possible

Videos

NO: Fancy editing, retention hacks, jump cuts every 5 seconds

YES: Teaching them something and giving them a plan on how to implement it

Newsletters

NO: Updates about you and what you're doing

YES: Actionable tips, links and theory that they can implement in their own business

Lead Magnets

NO: Half-complete, basic PDFs

YES: Full, in-depth masterclasses with all of the information given for free

Paid Ads

NO: Book a call funnels

YES: Lead magnet or paid product funnels

Cold email

NO: "Book a call with me"

YES: "I've made you a valuable video, want me to send it over?"

YouTube Video Of The Day

This is a video on 12 Years of Lead Generation Knowledge In 24 Minutes. Feel free to give it a watch.

How I Can Help

Join 10k Per Month: https://skool.com/10kpermonth/about

Join 1000x Leads: https://1000xleads.com

Book a Call: https://calendly.com/matthewlarsen1000x/30min

Program Overview: https://docs.google.com/presentation/d/1v47B8yVNItyxpfgOzkDngCcTdPdWJWe1V6N3HcbgeXY/edit?usp=sharing

Poll

Tell me what you think. I always want to make these newsletters as useful as possible.