Summary

Welcome to my newsletter (est. 5 min read).

In this newsletter, I will be going over the following things:

• The best mindset shift you can make

• How to improve ads better

• …and much, much more!

Actionable Tip

Very important to realize + remember that "your life is today, over and over again"

Print that out and hang it on your mirror.

There will be a lag between action + result.

One of the best mindset shifts you can make is that as long as you nail today, your success is assured.

Free Resources

• Video: How to Build Up & Sell Your Business in 2024 (Free Course) (link)

• Video: The Simple Step By Step Process To a $1 Million Per Year Agency (link)

• Post: Things Things That Make Your Agency More Valuable (link)

• Post: If You Don’t Get Anything Done Try This (link)

• Document: Facebook Ads Tutorial 2024 - How to Create Facebook Ads (link)

Five tips To Make Your Agency & B2B Ads Better

1. Focus on the hook (first 1-3 seconds). Even if they are image ads, there is always a "hook."

Upload your ad to a video editor and crop everything but the first three seconds and watch it.

You will be surprised at how bad it is when you are not being intentional about it.

2. Spend most of your time on everything but the ad itself

• Email flows

• Conversion mechanisms (webinar, group, newsletter, appt setter)

• Offers

• Content

These things will all have a greater impact on ad performance than the ad creative itself.

3. Match the headline/concept of your ad to the headline on your landing page

Think about it.

If they clicked on your ad, they are interested in that headline/concept, so why would you have something different on the landing page?

4. Post content on your profile alongside your ads

If they see your ad, click on your profile and it is blank, they are less likely to convert than if they did so and you had tons of content on your profile.

5. Center your ads on either lead magnets, case studies, or trainings.

These are better offers that will all perform better than "schedule a call with me" ads.

1000x Leads

Join 1000x Leads: If you own an agency or a B2B business doing over $10k per month and you want the systems, processes, strategies that you need to scale to $100k/mo and beyond, consider joining 1000x Leads.

Book a call with me to see if it’s a good fit:(https://calendly.com/matthewlarsen1000x/30min)

Case Studies

Here are some case studies for our clients in 1000x Leads.

• $6k to $60k/mo in just 6 months (link)

• $0 - $30k/mo in four months while in the army (link)

• $0 - $900k/mo in under 12 months (link)

• Doubling his business in 79 days (link)

• And many, many more client wins (link)

Poll

Tell me what you think. I always want to make these newsletters as useful as possible.