Summary

Welcome to my newsletter (est. 5 min read).

In this newsletter, I will be going over the following things:

• Why you should post B2B content

• Five Most Important Parts of Building an Agency or B2B Business

• …and much, much more!

Actionable Tip

Why post B2B content?

• Gets attention (TOF)

• Captures + nurtures leads (MOF)

• Converts leads into clients (BOF)

• Clients become more bought in (Reduces churn)

Free Resources

• Video: Facebook Ads Tutorial - 2024 FREE COURSE for Beginners (link)

• Video: How to Grow Your Marketing Agency In 5 Minutes (link)

• Post: The three biggest enemies of success (link)

• Post: Simple website framework for B2B businesses

  (link)

• Document: Scaling to 1,000+ Leads Per Day (link)

The Five Most Important Parts of Building an Agency or B2B Business

1. Your offers

Specifically, your intro offer and your recurring service. You need to have both because each covers the other's weaknesses.

It is 10x easier to sell the intro offer and then upsell them into the recurring service later.

2. Your top of funnel traffic

The main ways to drive traffic are paid ads, content, outreach and partnerships.

Don't focus on one. You need to do all four because each one makes the others more effective.

3. Your lead magnets

You need to create lead magnets showing how to solve every problem associated with your service.

For a YouTube agency, think Thumbnails, Editing, Titles, Ideas, Scripts, etc.

This is how you capture and nurture leads and stand out from everyone else

4. Your newsletter

The newsletter is one of the top two ways to convert leads into clients.

It is a direct path from your consciousness to theirs.

It is the only type of audience that is truly yours. You can reach everyone at any time, and are not at the mercy of algorithms

5. Your YouTube videos

YouTube is the other one of the top two ways to convert leads into clients

Watching your YouTube videos is like spending time with you

The more time someone spends with you, the more they trust you.

The more they trust you, the more likely they will buy

1000x Leads

Join 1000x Leads: If you own an agency or a B2B business doing over $10k per month and you want the systems, processes, strategies that you need to scale to $100k/mo and beyond, consider joining 1000x Leads.

Book a call with me to see if it’s a good fit:(https://calendly.com/matthewlarsen1000x/30min)

Case Studies

Here are some case studies for our clients in 1000x Leads.

• $6k to $60k/mo in just 6 months (link)

• $0 - $30k/mo in four months while in the army (link)

• $0 - $900k/mo in under 12 months (link)

• Doubling his business in 79 days (link)

• And many, many more client wins (link)

Poll

Tell me what you think. I always want to make these newsletters as useful as possible.