You Have 60 Seconds To Prove You Are Powerful

Matt's email for May 9th, 2024

  1. I believe that my YouTube videos are good in terms of content. I will keep trying to improve these (of course). I now need to do all the typical YouTuber stuff (title, thumbnail, hook, intro, etc.) to take the videos to the next level in terms of views and performance

  2. I need to do a better job marketing to new people. I get a lot of repeat viewers on YouTube, readers on newsletters, messages, etc. and that is very good and important. I appreciate it too. But I currently need to expand to new audiences and I think that means making absolutely everything I do in terms of posts, videos, etc. for “cold” audiences.

  3. How to structure my day so I can get eight full hours (using a timer) of work done ON my business. This doesn’t include client work and fulfillment, etc. It is stuff that moves the business forward. I am currently trying to get a repeatable schedule that will work every day and give me enough time to take 5-8 sales calls and do client work.

Actionable Tip

Remember the following phrase and apply it to everything you are doing:

“You have 60 seconds to prove you are powerful.”

This means content, lead magnets, videos, sales calls, meetings and more.

It will transform what you do.

Talk later,

Matthew Larsen,

How I Can Help You

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